5 daily shortcuts

What keeps me shipping when I'd rather be in bed.

Day 235/100

 

Hey—It's Tim. 

Straight into it today - 5 shortcuts I use to write every day.
That’s shortcut 0. No intro.

1. The "Already Answered" Archive

Every week someone asks me something good in a reply. I screenshot it, drop it in a folder labeled "future emails."

This email? Born from a reply from 5 weeks ago.
Thanks Carl for your question. Hope this helps :D

2. The Voice Note Walk

Most days I go for a wander. Voice note the entire rant. Let AI transcribe it. That's my first draft.

Takes 22 minutes. I get exercise. I get structure.

3. Keep it to one core idea

Refine. After the ramble. Cut it down to one main idea.
The others?

Use them for other emails.

4. Short on time = Short email

I am reminded of the James Clear Quote. Reduce the scope not the cadence.

Whatever is the smallest log you can put on the fire. Do that.

5. The PS Matters More

The PS is the second most read part of an email after the header. So make it valuable.
So I put the actual insight there. Not a link. Not a pitch. Just something worth remembering.

See you tomorrow.

✌️ Tim "Would Rather Be In Bed" Hanson
CMO @Penfriend.ai

Same brain, different platforms: X, Threads, LinkedIn.

P.S. The real secret? I write this email when I’ve written another. I’m already in that writing state. I get it done. I get my Saturday back.

Sometimes I’ll read them on a Friday evening and make some tweaks.

 

Penfriend.ai
Made by content marketers. Used by better ones.
 

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