I'm doing something slightly unhinged for the next 100 days...

Hey there,

It's Tim, and I'm making a commitment today that I'll probably regret by day 37 - but here goes nothing:

I’m gonna do this daily. I’ve given it a name, a brand, a style.
I’m doing this every day.

Yep, you read that right. For the next 100 days (minimum!), I'll be dropping content marketing reality checks straight into your inbox every single day.

Why Daily? Have I Lost My Mind?

Possibly. But also because the content marketing world moves too fast for weekly updates. Between LinkedIn's algorithm changes, Google's latest panic attack, and three new AI tools launching while you read this sentence - we all need more frequent check-ins.

Plus, I've realized something after 10 years in this industry: the best insights don't come from perfectly polished quarterly reports. They come from being in the trenches daily, noticing patterns, and sharing what actually works without the BS.

What to Expect Each Week

I've organized everything into daily themes to keep it fresh (and to keep me sane):

• Monday Movers: Marketing trends and brands doing cool things minus all the boring stuff

• Traffic Tuesday: How to get more traffic and what to do with what you've already got

• Writing Wednesday: Because we're all writers, even if you don't call yourself one

• Tech Thursday: New tools and the occasional free tool we build just for you

• Front-End Friday: All the design stuff because visuals are half the battle

• Strategy Saturday: AKA "Straturday" - all the strategies we're testing that you can steal

• Storytelling Sunday: How to tell great stories + war stories from my decade in the content trenches

Each daily edition is designed to be read in under 5 minutes (because who has time for more?), with a deeper dive every five days for weekend reading.

My Promise To You

Every issue will be:

1. Actually useful

2. Genuinely entertaining

3. BS-free (I leave the "synergistic content strategies" to the LinkedIn gurus)

The first edition drops tomorrow, and I couldn't be more excited to share this journey with you. If you've got specific content marketing challenges you'd like me to address, just hit reply to any edition – I read everything.

✌️Tim “Professionally Irreverent™” Hanson

P.S. Also, I made this sick design for the logo and I'd hate for it to go to waste. Tell me what you think in the replies.

P.P.S. Feel free to forward this to any colleagues who are too smart to buy into the hype, but too busy to figure everything out from scratch. The more the merrier!