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Hey - it's Tuesday.

Remember last week when I asked about those strange technical issues that tank traffic?

I got 23 replies. More than any other time.

And I realized something...

Most SEO advice is missing the gremlins that really matter.

After 100+ technical audits, I've compiled them all into a monster guide.

Why it's on the blog (and not crushing your inbox)

Quick confession: This guide is a monster. It’s one of the biggest pieces of content I’ve ever worked on.

9,876 words at last count. And I'm still working on it.

Tried to fit it in an email but Gmail got all pissy about it.

Something about "this message is too large" and "do you think we have unlimited server space, Tim?"

Fair point, Gmail. Fair point.

So I've put it on the blog where it can breathe. Where I can edit it. Keep it updated.

Where I can include proper formatting, code snippets, and horror stories that'll make you check your own site at 2am.

I've spent 47 hours on this guide so far.

Documenting every weird technical issue I've found over 8 years.

Refining the audit process I've used across 100+ sites.

Distilling it all into steps anyone can follow.

Is it overkill? Probably.

Will it help you find issues nobody else is talking about? Absolutely.

Inside, you'll learn:

• 10 phases of a complete technical audit - from recon to crawl budget, with no stone left unturned

• The most common traffic-killing technical issues - including the ones that SEO tools miss

• Real horror stories - like the client whose hreflang tags pointed to a staging site for TWO YEARS

• Step-by-step audit processes - so detailed you could hand them to a junior and get pro results

• The exact tools I use - no affiliate links, just honest recommendations

• A prioritized fix-it list - because you can't tackle everything at once

It's the guide I wish I had when I started.

Want a backlink from my DR51+ site?

Here's the deal:

Read the guide, then reply with:

1. One technical SEO tip I missed

2. Or a weird technical issue you've encountered

I'll add the best submissions to the guide when it goes public next week.

With full credit and a backlink to your site.

Plus, you'll be featured in the newsletter (38% open rate).

No generic advice, please. I want the weird stuff. The gremlins only you know how to find.

TEASER: One client's traffic doubled after I fixed their hreflang tags that had been pointing to a staging site for TWO YEARS. Their dev team never noticed. Their previous SEO agency never noticed. Google noticed. And silently punished them for it.

Happy gremlin hunting.

✌️ Tim "Bright Light! Bright Light!" Hanson
CMO @Penfriend.ai

P.S. Did you know most technical SEO audits miss up to 40% of critical issues? The guide reveals how to find the ones that actually impact rankings.

P.P.S. If you need help with a technical audit, I do a limited number each quarter. Just hit reply with "AUDIT HELP" and we can discuss. They are not cheap.