If you're not a content marketer. Don't open this.

This is for the 4-18 blogs/month people. Everyone else can skip.

Day 256/100

 

Hey—It's Tim. 

You know what costs $75,002 a year?

A world-class copy editor who:

  • Knows why people trust long-form content (and what kills that trust in 3 seconds)

  • Can tell you exactly which sentence is making readers bounce

  • Understands how to rank in Google AND show up in ChatGPT

  • Gives you line-by-line feedback that actually makes sense

Most content teams don't have that person.

So they publish content that:

  • Ranks on page 2 (close, but not close enough)

  • Sounds like it was written by a committee of robots

  • Gets skimmed, not read

  • Drives traffic, not trust

And when they ask for help, they get useless advice like:

"Make it more human."

Cool. How? Which sentence? What specifically should I change?

Silence.

On Monday, that changes.

We're dropping three things that turn Penfriend into something nobody else has:

1. VIBE Score

This isn't a "does this sound human?" guess.

It's a score built from 212 research papers on why people trust, engage with, and remember long-form content.

It analyzes your draft at the sentence level and tells you:

  • Which lines sound robotic (and how to fix them)

  • Where you're being too formal (or too casual)

  • When you're losing your reader's attention

You write. VIBE scores it. You edit what matters.

2. Massive update to the Float Score (SEO + AI Visibility)

Here's the problem: You can rank #1 in Google and still be invisible.

Because ChatGPT, Perplexity, and Claude are pulling from different signals than Google did in 2023.

Float Score tells you how to show up in BOTH:

  • Traditional SERPs (Google, Bing)

  • AI-generated answers (LLMs)

It's not "add more keywords." It's "here's the sentence structure that makes AI models cite you."

3. In-Article Feedback (Next To Your Content)

Most AI tools give you a wall of text at the end:

"Here are 47 suggestions. Good luck."

Useless.

We put the feedback right next to the sentence that needs fixing:

→ You see the problem → You see the suggestion → You fix it in 10 seconds

No more scrolling between tabs. No more guessing which paragraph they're talking about.

Who this is for:

You're a content marketer (in-house, agency, or founder) and:

  • You're publishing 4-12 blogs a month

  • You know your content isn't as good as it COULD be, but you don't have time to make it perfect

  • You can't afford a $75K/year copy editor

  • You're tired of "make it more human" advice with zero specifics

  • You want to rank in Google AND show up when someone asks ChatGPT

If that's you, this was built for you.

If you're writing one blog every 6 months and editing it for 40 hours, this probably isn't your tool.

What changes for you:

Before Monday:

You write a blog. You run it through Grammarly (catches typos). You publish it. You hope it ranks. You check Google in 3 months. It's on page 2. You don't know why.

After Monday:

You write a blog. You run it through Penfriend.

VIBE Score: 73/100. "Your opening is too formal. Sentence 3 sounds like a press release. Suggestion: Start with a question or a story."

Float Score: 68/100. "You're missing key entities that LLMs look for. Add: [specific terms]. Restructure paragraph 4 to answer the implicit question."

In-article feedback: "This sentence is 47 words. Split it. Readers lose focus after 25."

You edit for 20 minutes. Publish. Rank. Show up in AI answers. Get traffic.

Monday. Last chance for +50% credits.

Right now, annual plans get +50% bonus credits.
That's 6 months free.
On a solo plan that’s 20 extra articles.
If you’re freelancing, you sell those for $250/article once you’ve edited them, that’s $5k in your pocket.

On Monday, it drops to +30%.
That's 3.6 months free.

You're losing 2.4 months of free content. Or, losing $5k.

The numbers are much scarier if you’re on the pro or max plans…

One more thing:

This isn't just for YOUR content.

If you're an agency, you just got a $90K editor for every client.
If you're in-house, you just got a copy editor who never sleeps.
If you're a founder, you just got a content team in a single tool.

You're not just getting AI that writes.

You're getting AI that edits, scores, and teaches you what good content actually looks like.

Based on 212 research papers.

Not opinions. Data.

See you tomorrow.

✌️ Tim "told you I wanted to make the best editor we possibly could" Hanson
CMO @Penfriend.ai

Same brain, different platforms: X, Threads, LinkedIn.

P.S. On Monday I’ll be live pretty much all day. Reply to this email with LIVE and I’ll shoot you over the link when I’m live.

I’ll be doing demo’s and making articles for people all day.

 

Penfriend.ai
Made by content marketers. Used by better ones.
 

What to do next