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SEO wants structure. Your reader wants a soul.

Apr 22, 2025

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7 min read

SEO wants structure. Your reader wants a soul.

Here’s how to write for both - without selling your voice to the algorithm.

Tim Hanson
Tim Hanson
Google hit publish on chaos. Here's how to rank anyway.

Apr 21, 2025

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7 min read

Google hit publish on chaos. Here's how to rank anyway.

We saw what worked, what tanked, and what’s actually still driving traffic. Full breakdown inside - no panic, just tactics.

Tim Hanson
Tim Hanson
No eggs. No story. Just vibes.

Apr 20, 2025

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4 min read

No eggs. No story. Just vibes.

Click the bunny. Or don’t. I’m not your manager.

Tim Hanson
Tim Hanson
Strategic content planning that anticipates market changes

Apr 19, 2025

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4 min read

Strategic content planning that anticipates market changes

Found that Technical SEO guide you wanted. Also, here's what's beating blogs in the AIpocalypse...

Tim Hanson
Tim Hanson
I helped design 9 skyscrapers. Now I make blog graphics.

Apr 18, 2025

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6 min read

I helped design 9 skyscrapers. Now I make blog graphics.

Turns out the same tricks work — here’s what multi-million dollar buildings taught me about making things look intentional.

Tim Hanson
Tim Hanson
Okay this time it’s actually got the link

Apr 17, 2025

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1 min read

Okay this time it’s actually got the link

Not one of those fake oops emails. This one’s real. I just botched it.

Tim Hanson
Tim Hanson
I'm bribing you. (yes, really)

Apr 17, 2025

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4 min read

I'm bribing you. (yes, really)

Be honest with me about Penfriend. I’ll make it worth your time.

Tim Hanson
Tim Hanson
If your content strategy starts with “uhhh...” - you need to read this

Apr 16, 2025

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6 min read

If your content strategy starts with “uhhh...” - you need to read this

How I come up with 60+ content ideas a month (and the system you’ll wish you had yesterday)

Tim Hanson
Tim Hanson
SEO isn’t dead. It’s just different.

Apr 15, 2025

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5 min read

SEO isn’t dead. It’s just different.

AI search isn’t taking your traffic. Boring content is. Plus, a live Traffic Therapy session you don’t wanna miss.

Tim Hanson
Tim Hanson
Your Content Platform is Dying - Here's Where to Go Next

Apr 14, 2025

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5 min read

Your Content Platform is Dying - Here's Where to Go Next

Instagram engagement is plummeting. Threads is a ghost town. Let's talk about your next move.

Tim Hanson
Tim Hanson
Keep telling your brand story like that. See what happens.

Apr 13, 2025

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7 min read

Keep telling your brand story like that. See what happens.

Nobody’s listening. Nobody cares. Fix it fast.

Tim Hanson
Tim Hanson
The best content strategy nobody talks about

Apr 12, 2025

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5 min read

The best content strategy nobody talks about

You don’t need better hooks. You need a better week. Do cool things. Talk about them. Build from experience.

Tim Hanson
Tim Hanson
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Tim at Penfriend

Tim at Penfriend

Daily content marketing tips, tricks, news and stories from doing this for ten years.


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